Hello Pretty is Winding Down

After more than ten fulfilling, magical years beginning in the good old days of 2012, Hello Pretty is retiring and heading off to the beach with a drink with a tiny umbrella.

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Dress up your Signorina

Last week Jen (who handles some of our marketing) and I had the privilege of attending the launch of Salvatore Ferragamo's latest fragrances. It was a magnificent event, organised by VelvetLuxe and hosted at the Steenberg Wine Estate. Thank you Rose and Mbali for having us as guests to your event.

Anyone who appreciates some of the finer things in life will most likely have crossed paths with an Italian-made fragrance or two. The great nation of Italy has produced some of the most beautiful fragrances you can get. Ferragamo has now launched three versions of Signorina, their brand new piece of olfactory art. At the same time he's also launched Uomo for the fellas.

I'm going to tell you a teeny bit about each one, and show you what South African beauties you'll wear it with. Each fragrance was launched with a mini movie and I'll link to those too. They're beautifully done and you should definitely watch them.

Signorina - the original version

I found this to be a light and very unique fragrance. It's really gentle and feminine, and was my personal favourite of the three. The original fragrance's colour palette is a soft pink.

A sassy and chic fragrance celebrating cheeky young ladies with a hint of irony and Italian glamour.

Pictured:

Signorina Eleganza

Are you a seductress? Because then this one's for you. Eleganza is the "gold" fragrance in the range.

A rich and velvety olfactive creation that celebrates feminine grace and seduction.

Pictured:

Watch the movie

Signorina Misteriosa

DRAMA! Misteriosa's colour palette is black, which suits it well. It is the boldest of the three fragrances: this is what you'll want when you want to really make a statement.

A daring fragrance that frees the secrets of a young woman who dictates the rules of her life.

Pictured:

Watch the movie

Visiting the Steenberg Estate was fantastic. It's in Tokai, fairly close to Cape Town, and I couldn't more strongly recommend that you pay them a visit (after you turn off from the M5 do not make the mistake we made by heading up Ou Kaapse Weg - keep on straight). The scenery is lush, manicured and expansive. The dining area is intimate, bright and airy, with double doors opening onto a small outdoor area. You can actually even see the ocean from it. We'll for sure be returning here for a tasting and a meal.

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